MINIMUM ADVERTISED PRICING POLICY OF EUROTARD, EUROSKINS AND CANO GROUP, INC.

Welcome to the Minimum Advertised Pricing (MAP) Policy of Eurotard, EuroSkins®, and their parent company Cano Group, Inc. (collectively referred to as “Companies”). This policy, effective July 02, 2025, is designed to protect the value of our brands and support our valued distributors and authorized resellers. Please review this policy carefully and share it with your team.

Policy Overview

This MAP Policy applies to all distributors and authorized resellers of the Companies’ MAP Designated Products, including items listed in our website, catalogs, and price lists, as amended at the Companies’ sole discretion.

Scope of MAP Designated Products

Catalogs and price lists include any specific catalog (“Companies catalogs and price lists”), subject to amendment at the Companies’ discretion.
Products listed must not be advertised for less than 15% below the Manufacturer’s Suggested Retail Price (MSRP), unless otherwise specified.

Compliance

Compliance with this policy is at the sole discretion of distributors and authorized resellers; no agreement or assurance of compliance is required or accepted by the Companies.
No conditions of acceptance or modifications to this policy will be discussed or authorized by any Company representative, except the designated MAP Coordinator.

Pricing and Adjustments

MAP pricing is listed in the Companies’ catalogs and price lists and may be adjusted at the Companies’ discretion.
Unless specified, all products should not be advertised below 15% of the MSRP.

Advertising Guidelines

Applies to all media: flyers, posters, coupons, mailers, inserts, newspapers, magazines, catalogs, mail order catalogs, Internet, television, radio, and public signage.
Excludes in-store advertising not distributed outside, telephone offers, and final sale prices disclosed in web shopping carts.
MAP applies only to advertised prices, not actual sale prices or prices above the minimum.

Enforcement

Intentional and/or repeated failure to abide by this policy will result in termination of reseller authorization or distributor status following verification by the Companies.

The Companies do not provide prior notice or warnings before taking action.
We aim to maintain the integrity of our brands and will not engage with resellers or distributors who degrade our image.

Contact and Inquiries

The only authorized representative for MAP Policy questions is:

Rodrigo Cano, CEO & President
1328 Union Hill Road, Alpharetta, GA 30004, USA
Email: eurotard@eurotard.com

No other employee or agent may discuss or modify this policy.
Report any unauthorized modifications to the MAP Coordinator immediately.

Questions and Answers

Eurotard, EuroSkins®, and Cano Group, Inc. understand you may have questions. Below are anticipated concerns, with further inquiries welcomed.

Q: What is a Minimum Advertised Pricing Policy or MAP policy?

A: The Companies implement this MAP policy unilaterally, advising authorized retail dealers that advertising products below the designated minimum price may lead to termination of their relationship. Compliance is optional, and no agreement is required.

Q: Why are the Companies’ brands important?

A: The Companies invest heavily in our brands through a strategic initiative to enhance their long-term value. Our reputation, built through hard work, sets us apart, and this policy ensures consistency, with your role being critical to our success.

Q: Why is the Internet important for us to understand in our business?

A: The MAP policy addresses Internet sales concerns, preventing price-based losses to competitors and enabling you to sell online confidently.

Q: How can I share information with my customers?

A: We provide marketing materials (catalogs, postcards, sales collateral) to support your business. Do not share these with unauthorized dealers or competing manufacturers.

Q: Who can I contact with any questions regarding the Minimum Advertised Pricing Policy?

A: Direct all questions in writing to: